When you say X, you really mean Y

When You Say… All I hear is… "We’re the leading social media app developer…" "We’ve weaseled into large client meetings, but have yet to bag one" "We’re market leaders in social media ROI" "We just figured out what ROI stands for from an article in Mashable" "We’re looking to expand our horizons…" "You have money […]

What’s Hot (and Not) in Social Media

What's Hot (and Not) in Social Media View more presentations from Dave Linabury.

More Visual Music

Based on the popularity my post, The Future of Music is Visual, I decided to share with you more companies that exemplify the marriage of visuals and audio. Korg iKaossilator First up is an iPhone app from Korg. If you recall popularity of the Kaossilators, it will come as no surprise that Korg has created […]

The Future of Music is Visual

I have one synth that dates back to the ’90s, a Roland EG-101. It was a fairly standard Hip-Hop synth, really nothing outstanding except for one feature; the D-Beam. This is an infrared beam that is still being added to current Roland synths. Moving the hand near it and around it interrupts the notes and […]

An Internet Guide for Baby Boomers

Dear Baby Boomers, It’s time you learn to talk about the Internet intelligently. Seriously. You’re really embarrassing the rest of us every time we hear you say, “The Google” or “all those Facebooks”. Here’s a quick, but handy guide to get you up to speed with the rest of the planet so you won’t have […]

Stop using testimonials. Now.

I know. All of you marketers out there want to include testimonials on your micro sites, landing pages, online media and Facebook pages. Don’t. I’m begging you not to. “But, Dave! Consumers are more likely to trust another person’s review of a product than what the brand says about itself!” Aha! You said review, not […]

Why Everyone Leaves Your Site

While I like this post on bounce rate, I disagree with the author’s statement that bounce rate is simply, “…the most basic expression of dissatisfaction with your site users can give you.” No headline relevance The author missed one reason for bounce rate that may be the most common cause, but few SEO pros write […]