Generally, when I attend conferences, I learn nothing new. Part of this is me being a seasoned professional nearing 25 years in digital, part is the enormous number of books I read, and part is due to me being a conference speaker as well. I’ve been fortunate enough to see so many other speakers that I usually know what they will talk about.
WARNING: This post will offend a lot of business professionals—and most of them deserve to be offended.
I’ve been speaking at digital conferences since 2001, and I’ve spoken at everything from social media cons to usability cons to Linux cons to sociology cons, so I have a really good feel for what makes a Digital con good or bad.