Tag: marketing

  • Time for a new habit

    Time for a new habit

    Generally, when I attend conferences, I learn nothing new. Part of this is me being a seasoned professional nearing 25 years in digital, part is the enormous number of books I read, and part is due to me being a conference speaker as well. I’ve been fortunate enough to see so many other speakers that I usually know what they will talk about.

  • Why I Stopped Speaking at Social Media Conferences

    Why I Stopped Speaking at Social Media Conferences

    WARNING: This post will offend a lot of business professionals—and most of them deserve to be offended. You’ve been warned. The title sounds like professional suicide. I gave up attending conferences few years ago, except in very rare instances. I’ve also stopped speaking (except in my role as lecturer at College for Creative Studies). I’ve […]

  • Social Media Venn Diagram

    Social Media Venn Diagram. Had to be done. Inspired by Evgeny Morozov’s Internet Experts Venn Diagram.

  • False Arrow Image Galleries are Black Hat

    False Arrow Image Galleries are Black Hat

    Deliberating deluding the public through shady advertising practices is one of the reasons advertising is consistently one of the least respected industries. False Arrow Image Galleries are Black Hat One online tactic that I find particularly disturbing is the use of false image gallery arrows. Most meme and viral sites now have image galleries of […]

  • Five Things Vendors Always Get Wrong

    Five Things Vendors Always Get Wrong

    Hi Vendors! I love meeting vendors and startup founders. I really do. But (most of) you haven’t quite mastered the social skills necessary to properly contact an executive, or what to say to us to keep our attention. But there are (at least) five things vendors always get wrong. So here’s some free advice… 1. […]