When you say X, you really mean Y

When You Say… All I hear is… "We’re the leading social media app developer…" "We’ve weaseled into large client meetings, but have yet to bag one" "We’re market leaders in social media ROI" "We just figured out what ROI stands for from an article in Mashable" "We’re looking to expand our horizons…" "You have money… Continue reading When you say X, you really mean Y